Tavi Gevinson, Teenage Fashion Blogger

I first read about Tavi Gevinson in The New Yorker last year.  She was a fourteen-year-old fashion blogger from subarban Chicago who made a name for herself through her blog and got to attend big fashion shows and hobnob with top designers.  She started her blog while she was in middle school.  Now she's in high school and is starting up an on-line magazine.  Her inspiration is Sassy Magazine, which in the nineties was a hipper and, well, sassier version of Seventeen.  I associate the magazine with Kurt Cobain (he was a fan) and My So-Called Life (great show) but I was never actually a subscriber.  Tavi's blog is called Style Rookie and her magazine is called Rookie.  It's pretty amazing how much media attention Tavi has attracted.  I mean what fifteen year old wouldn't want to hang out with Ira Glass?

You can read the profile on Tavi from this Sunday's New York Times Magazine here.

You can read the first issue of Rookie here.